Wella Professionals Straighten it Intense N/R Straightening & Neutralizer Cream (400ml + 400ml)

Two Step Straightening System:

Wella Professionals Intense N/R Straightening Hair Cream (1) 400ml

Wella Professionals Intense N/R neutralizer Hair Cream (2) 400ml

Caution:

- For professional use only.

- Contains thioglycolate and hydrogen peroxide.

- Avoid contact with eyes. Rinse eyes immediately if product comes into contact with them.

- Ware suitable gloves.

• Keep out of reach of children.

Step-by-step usage
Step 1: Preparation
Wash hair with mild shampoo (no conditioner)
Dry hair completely (100% dry)
Divide hair into 4 sections

Step 2: Apply Straightening Cream (Cream 1)
Wear gloves
Apply evenly from mid-length to ends (avoid scalp)
Comb through for even spread

Processing time:

Normal hair: 20–30 mins
Resistant/curly hair: up to 45 mins

Check elasticity every 5–10 mins (don’t overprocess)

Step 3: Rinse
Rinse thoroughly with water
NO shampoo
Towel dry

Step 4: Blow dry + Iron
Blow dry completely
Straighten with flat iron (small sections)
This step sets the straight structure

Step 5: Apply Neutralizer (Cream 2)
Apply neutralizer evenly
Comb through gently

Leave for 10–15 mins (or up to 20–30 mins depending on hair)

This locks the straight shape permanently

Step 6: Final rinse
Rinse thoroughly
Apply conditioner or hair mask

Aftercare (VERY important)
Don’t wash hair for 48–72 hours
Avoid tying hair / clips
Use sulfate-free shampoo
Deep condition weekly